# Team workflow

# Responsibilities of the team

  1. Ongoing work with social networks and media platforms.
  • Content creation and publishing it in our media.
  • Improving the quality of our media resources (appearance, usability, etc.)
  • Tracking current industry trends and drawing up a content plan.
  1. Attracting new customers
  • Generating your own promotions and activities that will lead to an increase in the flow of new customers to Keitaro.
  1. Partnerships
  1. Tracking the company's image in the media field
  • Tracking and monitoring of Keitaro's reputation on the web (mentions, reviews, cases with our tracker, etc.), as well as searching for cracked versions and subsequent reaction to them.
  1. End to End Analytics
  • Setting up end-to-end analytics between all Keitaro resources, for the possibility of visual display of the results of the @ms-team, in qualitative and quantitative terms.

# What resources does the team use to complete its tasks

  • SEO (search engine optimization)
  • Email newsletter
  • Social networks
  • Infographics
  • Sharing documents
  • Word of mouth
  • Podcasts
  • Direct visits to the site
  • Referral links
  • Social bookmarks
  • Content marketing
  • The Blog
  • Webinars
  • Video content